Live Stream AlphaTheta
We covered the initial news last year about how AlphaTheta (Pioneer DJ’s parent company) proposed a corporate acquisition of Serato Audio Research. Today, there’s been big news that might slow the deal to a halt: New Zealand’s antitrust regulatory agency, the Commerce Commission, has denied clearance for the deal. Many in the industry declared the […]
Those madlads at Pioneer DJ (aka AlphaTheta) did it! After years of speculation, fan-made concept art, and wishful thinking, the company dropped the PLX-CRSS12 on the unsuspecting DJ community – and turntablists and hip-hop DJs collectively started salivating. Finally, there’s a turntable capable of playing vinyl with built-in DVS control without the need for needles, […]
AlphaTheta Corporation announced the release of the company’s first-ever rotary mixer: the euphonia. The 4-channel mixer is the also the first piece of hardware from the company that features the AlphaTheta brand logo, replacing the Pioneer DJ branding. euphonia is a combination digital/analog mixer with rotary faders that features a custom-designed 3Band Master Isolator, built-in […]
AlphaTheta – Pioneer DJ’s owners and now a brand onto themselves – are taking on low-latency wireless audio. Today they’re introducing the WAVE-EIGHT, a portable wireless DJ speaker that aims to make setting up a party without running cables that much easier. The easiest way to explain the WAVE-EIGHT to DJs who already are familiar […]
AlphaTheta has announced the OMNIS-DUO, a standalone portable battery-powered DJ setup. We analyze the initial feature set and break down what it means for DJs. The post OMNIS-DUO is a portable battery-powered all-in-one DJ setup from AlphaTheta appeared first on DJ TechTools.
Pioneer DJ, under AlphaTheta Corporation since 2020, plans to launch new products branded as AlphaTheta this week. What could explain it? It alludes to a possible contractual end to using the Pioneer name or the desire for a fresh identity unassociated with Pioneer’s financial struggles. The post Pioneer DJ to AlphaTheta: 8 theories behind this […]
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