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We covered the initial news last year about how AlphaTheta (Pioneer DJ’s parent company) proposed a corporate acquisition of Serato Audio Research. Today, there’s been big news that might slow the deal to a halt: New Zealand’s antitrust regulatory agency, the Commerce Commission, has denied clearance for the deal. Many in the industry declared the […]
You may have seen the news that in a recent Serato DJ update – the ability for Serato Stems to work with tracks streamed from TIDAL was removed. The music streaming service has also pulled access to Stems for DJs in new updates to Rekordbox DJ, Virtual DJ, djay Pro, and so on. Many DJs […]
This new update to Serato DJ has been in the mix for a bit, but this week Serato fully released Serato DJ 3.1. This new update means that owners of Official Serato Accessories (list below) can quickly and easily control Serato Stems as a pad mode, no need for a custom MIDI mapping. The post […]
Pioneer DJ has finally made a hybrid DVS controller and vinyl deck The post PLX-CRSS12: Pioneer DJ finally made a hybrid turntable + motorized DVS controller appeared first on DJ TechTools.
DJTT spoke with Nick Maclaren, Chief Strategy Officer at Serato, about the changes that could happen under new AlphaTheta ownership. The post Straight from Serato’s Chief Strategy Officer: How Serato Plans to Sustain its Beat After AlphaTheta’s Acquisition appeared first on DJ TechTools.
This week’s surprise news of a pending acquisition of Serato Audio Research by AlphaTheta Corporation (Pioneer DJ’s parent company) riled up many DJs. There’s been (very valid) concerns expressed about market consolidation, dampening of innovation, and long term support for legacy products. But what about the flip side? Is this deal born out of a […]
AlphaTheta Corporation has acquired Serato Audio Research and the two companies will turn their long-standing partnership into one business entity. The post AlphaTheta (Pioneer DJ) just acquired Serato Audio Research (Serato DJ) appeared first on DJ TechTools.
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